Delegates from Presbyterian Church, which formerly endorsed boycotts, change their minds after seeing Soda Stream factory.
A delegation of 14 leaders
from the Presbyterian clergy, a church that in the past supported boycotting
Israeli products manufactured in Judea and Samaria (Shomron), arrived last week
to visit Israel.
The visit was organized by the
America-Israel Friendship League (AIFL); the delegates' goal was to discover
Israel personally and to better understand the Israeli-Palestinian conflict.
Representatives from the
Presbyterian Church, which has an estimated six million followers, visited the
Soda Stream factory which is located in Maaleh Adumim, east of Jerusalem. They
spoke to representatives from the management and several employees.
While some United States-based
religious groups, such as Evangelicals and Mormons, are known for their support
of Israel, the Presbyterian Church has historically been critical of Israel,
and has even supported boycotts
of Israeli products such as “Ahava” and “Dkalim”.
In 2012, over 100 mainstream
American Jewish organizations accused the Presbyterian Church's Israel
Palestine Mission Network (IPMN) of promoting anti-Semitic and anti-Zionist propaganda.
Among other things, the IPMN had published a cartoon suggesting Jewish control
of American policy.
In early 2014, the IPMN
released a congregational study guide, titled "Zionism Unsettled,"
claiming that the Israel-Palestinian Arab conflict is fueled by a
"pathology inherent in Zionism." The controversial guide prompted
church leaders to release a statement saying that IPMN "speaks to the
church and not for the church."
Delegates: Soda Stream good
for peace
Soda Stream factory, located in Maale Adumim, employs 1300 employees; 500 are Palestinian Arabs from Judea and Samaria, 450 are Israeli Arabs and Jews. The company sees its factory as an oasis of peace.
Soda Stream factory, located in Maale Adumim, employs 1300 employees; 500 are Palestinian Arabs from Judea and Samaria, 450 are Israeli Arabs and Jews. The company sees its factory as an oasis of peace.
The company recently found
itself the focus of controversy as actress Scarlett Johansson came under fire for signing on to
advertise Soda Stream products.
The Presbyterian delegates
told representatives from Soda Stream that the visit to the factory
strengthened their belief that the location of the factory enhances the
business as well as the interpersonal relations between the Israelis and
Palestinians and that they will express their support of Israel to the church
administration and followers.
Ruby Shamir, Executive
Director of AIFL Israel, stated,
"These days when there are many voices calling to boycott Israel both in the business and academia regions, it is crucial to bring leaders and influential figures to change these ideas and to help form a positive and supportive opinion about Israel. This is yet another step towards the mission of the AIFL which is to strengthen the relationships between the American and Israeli people."
AIFL is dedicated to promoting
and strengthening the relationship between the people of the United States and
Israel. It frequently sends delegations to Israel to meet Israelis and visit
religious, cultural and archeological sites.
Past delegations have included
State Attorney’s General, business leaders, scholars, third year law school
students, school superintendents, professors of law and Middle Eastern studies.
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